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ALCH-CARE SERIES is a conceptual skincare project developed around the idea of modern alchemy, transforming everyday hand cream into a premium self-care ritual. The brand combines contemporary cosmetic packaging, luxury materials, and a distinctive visual identity inspired by laboratory systems and industrial design.
Created as a complete branding and packaging design project, the system includes a custom logo, visual identity, aluminum tube design, folding cartons, flexible pouch packaging, and a cohesive art direction across all touchpoints. Designed for the premium cosmetics and beauty market, the project explores how sustainable packaging, product design, and graphic design can work together to build a modern luxury skincare brand.
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